Foxtrot is a national brand with a 25-year history, one of the largest retail chains in Ukraine in terms of the number of stores and sales volumes, a favorite place for millions of Ukrainians to buy electronics and household appliances.


To meet the needs of every customer and ensure a comfortable shopping, Foxtrot is constantly working on improving the range in terms of quality, improving the level of service, timely implementation of the best ideas and developing an online channel. This is confirmed by the number of participants in the Fox Club loyalty program, which has already been joined by 9 million customers.


In 2019, the brand entered a new stage of development by launching a global reload process. The changes affected the creative platform, the format of stores, the reform of business processes within the company and the launch of new services.